On 27 December 2011 under the Programme “Car Components”, hold by Eurocam SRL, the contract for distributing tyres into European countries and for promotion of the product in the international markets was signed with “Trading House Kama”, an exclusive distributor of tyres produced in Nizhnekamsk tyre factory.

Nizhnekamsk tyre factory is the largest enterprise in tyre industry in Russia. According to the ranking of the global tyre companies, Nizhnekamsk tyre factory ranks 20th among 98 companies. Nizhnekamsk tyre factory produces tyres for passenger cars, agricultural vehicles and buses. One out of three tyres produced in Russia is made in Nizhnekamsk tyre factory. In total Nizhnekamsk enterprise produces 12 million units per year. Nearly 20% of the product is exported. The enterprise has a factory which produces tyres for the mass market, and another factory which produces tyres for trucks and the production line of “Kama-Euro” car tyres.

By constantly optimizing the current production process, Nizhnekamsk tires enterprise paying a significant attention for the construction of new chains of production line, which is based on installation of modern technologies.

As a mutual-beneficial result of negotiations between the president of Eurocam SRL and “Trading House Kama”, Eurocam SRL became an official promoter of “KAMA” and “KAMA EURO” brands in Europe.